Banner day?

There has been a lot of mention lately of the pros and cons of banner advertising as a communication tool for candidates and issues (Ch. 11, Winning Campaigns Online pg. 176-77). As long as they are done tastefully, are unabtrusive and inspire action, I don't mind them. Again, you can always choose not to click on to the ad if you don't want to participate in the message. The more clever the ad, the better.